When I was younger my parents sacrificed everything to allow me to play the game I love. Having that support from my family gave me the opportunity to chase my dreams. But I know that every child is not so fortunate. My aim is that The Rory Foundation will support children’s charities big and small around the world that try to give kids that helping hand.


Dubai Duty Free Irish Open ticket sales to directly benefit Rory Foundation

Rory McIlroy launched ticket sales for the 2016 Dubai Duty Free Irish Open and urged the Irish public to snap up their tickets for next year’s event at The K Club to help funds raise funds for the Rory Foundation.

A percentage of each ticket sold for the Dubai Duty Free Irish Open at The K Club from May 19-22 will go directly to the Rory Foundation, which was established by McIlroy in 2013. The purpose of the Foundation is to help children live better lives by raising funds and offering support to children’s charities around the world.

The Dubai Duty Free Irish Open Hosted by the Rory Foundation, which will be supported by the Irish Government under the auspices of the National Tourist Board – Failte Ireland and the Irish Sports Council – Sport Ireland, will see The K Club host Ireland’s national Open for the first time, while The European Tour will make a welcome return to the Kildare venue, which played host to Europe’s record-equalling 18 ½ - 9 ½ Ryder Cup victory of 2006, and between 1995 and 2007 staged 13 editions of the European Open.

“The more tickets we sell for the Dubai Duty Free Irish Open, the more money we will raise for the Foundation – it’s really as simple as that,” said McIlroy, who is seeking to claim a third Race to Dubai title at this week’s DP World Tour Championship in Dubai.

“It would be fantastic to see people really getting behind the tournament and buying their tickets early. I started the Foundation in 2013 and began giving my support to a number of children’s charities. In that time I’ve met a lot of children and their families living and coping with so much hardship that I’m just so delighted to be involved - and the more I see, the more I want to do.

“Every little bit does help when it comes to fundraising, so I hope people can buy tickets and support both the Foundation and the Irish Open.

“We’re back at K Club 10 years after the Ryder Cup came to Ireland in 2006. There’s also a great prize fund of €4 million to play for and some of golf’s most exciting players will be on show for people to get out and follow. It promises to be a really fantastic event.”

Tickets for the 2016 Dubai Duty Free Irish Open start at €30 for daily tickets (€20 concessions) with season tickets currently available at €70 (€50 concessions). Children under the age of 16 accompanied by an adult gain free admission. Tickets are now available at: and

Colm McLoughlin, Executive Vice Chairman of Dubai Duty Free, said: “I think that this is a great initiative on the part of Rory and the Rory Foundation to raise funds through the ticket sales for the Dubai Duty Free Irish Open.  What Rory and his Foundation are doing really resonates with us and the work that our own foundation carries out around the world.  Ahead of this year’s tournament in Co. Down, we visited the Daisy Lodge facility and we saw first-hand the great work that Rory and his Foundation team are doing to help children and their families who are affected by cancer.  Rory is a remarkable young man and his work both on and off the golf course continues to be an inspiration to so many people. Next year’s tournament at The K Club is going to be fantastic and I am sure that the ticket sales will do extremely well.”

Keith Pelley, Chief Executive of The European Tour, said: “The work of the Rory Foundation, and the charities it supports, is truly remarkable so we are delighted to be working with Rory and his team to raise as much money as we can through our Dubai Duty Free Irish Open ticket sales.

“We are hoping for a win-win effect with this initiative: we hope to sell as many tickets as possible to guarantee that amazing Irish atmosphere at one of our biggest and best events next year, while at the same time raising as much money as possible for the Foundation so they can continue their outstanding work with the people who need our help, care and support the most.”

In 2013, the Rory Foundation committed £1 million to the Cancer Fund for Children, helping the registered charity to build the Cancer Fund for Children’s Short Break Centre. The Centre, Daisy Lodge, was officially opened by Rory in October 2014 and is the first of its kind in the UK and Ireland. It provides welcome breaks for as many as 500 families a year living with cancer.

The Rory Foundation also pledged £250,000 to Mencap NI in 2015, which has gone towards a new facility in Belfast, due to open early next year. This will provide life-changing support to children with a learning disability and their families. A further donation of up to £250,000 in match funding has also been pledged by the Rory Foundation in 2016 – if the same amount can be raised by Mencap NI and its supporters by the end of this year. 

The Rory Foundation to host Dubai Duty Free Irish Open for the next three years

A new three year agreement with title sponsors Dubai Duty Free headlines a number of important announcements unveiled by The European Tour today in relation to the 2016 Irish Open.

Following the huge success of the championship at Royal County Down in May – a ‘sold-out’ tournament, which attracted more than 100,000 fans in Dubai Duty Free’s first year of involvement – the world’s leading airport retailer’s significant investment until 2018 is a major boost for the tournament.

In addition, four-time Major Champion Rory McIlroy has confirmed he will continue as tournament host on behalf of his charitable foundation for the next three years, starting with next year’s tournament which will be played at The K Club in County Kildare from May 19-22. 

In a further significant move for the Dubai Duty Free Irish Open Hosted by the Rory Foundation, The European Tour is also delighted to announce the prize fund for the 2016 championship will increase by 60 per cent, rising from €2.5million this year to €4million for next May’s edition. It means the Irish Open will have one of the highest prize funds on The 2016 Race to Dubai outside the Major Championship and World Golf Championship events. 

McIlroy welcomed today’s announcements saying: “The Irish Open has always meant so much to me, so I am really excited to announce my commitment to host the tournament, on behalf of the Rory Foundation, for the next three years.

“I would like to thank Colm McLoughlin of Dubai Duty Free and Keith Pelley of The European Tour for supporting my vision to develop the Dubai Duty Free Irish Open Hosted by the Rory Foundation into one of the leading events on The European Tour’s schedule over the next three years.

“I was delighted with the support I received, not only from the players who competed this year, but also from the fans who came along to the Irish Open at Royal County Down in May – they made it another sell-out tournament. I am sure The K Club – on the 10th anniversary as host of the 2006 Ryder Cup – will be an excellent venue for the 2016 Irish Open.”

Outside of the Irish Open, Dubai Duty Free is associated with The European Tour as supporters of both the DP World Tour Championship, Dubai and the Dubai Desert Classic – won at the Emirates Golf Club by McIlroy for the second time in February – while their golf portfolio also includes the Dubai Ladies Masters, as well as a series of high-profile events including the annual Dubai Duty Free Golf World Cup, Dubai Duty Free UAE Nationals Cup, Dubai Duty Free Golf Cup and Dubai Irish Golf Society tournament.

The company is also a keen supporter of tennis – through the Dubai Duty Free Tennis Championships – and horseracing, particularly as sponsor of the Dubai Duty Free Irish Derby, one of Ireland’s most prestigious races which is held at The Curragh in June. 

Colm McLoughlin, Executive Vice Chairman of Dubai Duty Free said: “We are delighted to announce our title sponsorship of the Irish Open after a terrific inaugural sponsorship year in Northern Ireland earlier this year. The fact that the Rory Foundation will continue to host the event was central to our decision moving forward. We are also pleased that as a result of our sponsorship commitment, The European Tour has announced an increase in prize money to €4million making it very appealing for international players to participate. The staging of the 2016 tournament at The K Club, which has recently undergone a major expansion, is another positive. With all these things combined, we are looking forward to a great event next May.”

It will be the first time The K Club has hosted the championship and will come ten years after it staged The 2006 Ryder Cup, where Ian Woosnam memorably led Europe to a record-equalling 18½-9½ victory over the United States and 25 years since it opened. The K Club previously hosted the European Open from 1995 to 2007, a tournament which boasted an illustrious list of winners including Major Champions Michael Campbell, Darren Clarke, Retief Goosen and Bernhard Langer, alongside former European Tour Number Ones Colin Montgomerie and Lee Westwood. 

Sir Michael Smurfit, owner of The K Club, said: “I am delighted that in conjunction with The European Tour, the Rory Foundation and Dubai Duty Free have chosen The K Club as the venue and home for the 2016 Irish Open.

“We look forward to the year ahead greatly as along with celebrating the 25 year anniversary of The K Club and the ten year anniversary of the staging of The Ryder Cup, it will also be the year that I celebrate my 80th birthday.

“I am confident that the team at The K Club will extend their warmest hospitality to Rory and the players, his guests and the sponsors Dubai Duty Free and make all concerned proud as we showcase the best in golf, luxury, Irish warmth and hospitality. I am sure I am joined by all at The K Club and associated, including our members, in looking forward to what promises to be a momentous occasion.”

Keith Pelley, Chief Executive Officer of The European Tour, said: “The Irish Open is one of the most prestigious and most eagerly anticipated tournaments on The Race to Dubai, and having two powerful global brands in Dubai Duty Free and Rory McIlroy supporting the event as well as a record prize fund, will ensure that continues.

“We are delighted that Dubai Duty Free have pledged themselves to the tournament through until 2018 and we thank them for their continued commitment and vision, not just to the Irish Open but to The European Tour as a whole.

“Rory is a loyal supporter of The European Tour and the Irish Open, and he is one of the game’s most recognisable superstars who helped attract a world-class field to this year’s tournament. Naturally we are thrilled he will continue as host of the Irish Open for another three years.

“We are also very happy to be taking the tournament to The K Club. I vividly remember watching The 2006 Ryder Cup and thinking what a stunning venue it was and I know all our Members will look forward to testing their games against this world-class layout.”

Denmark’s Søren Kjeldsen is the reigning champion of the Dubai Duty Free Irish Open Hosted by the Rory Foundation after prevailing in a three-man play-off with Austrian Bernd Wiesberger and Englishman Eddie Pepperell at Royal County Down Golf Club to claim his fourth European Tour title. 

The Irish Open has a rich history, having been an ever-present on The European Tour since 1975. Its list of champions reads like a Who-Who of golf itself and features players such as Major Champions: Seve Ballesteros, Michael Campbell, Ben Crenshaw, Sir Nick Faldo, Hubert Green, Padraig Harrington, Bernhard Langer, José Maria Olazábal and Ian Woosnam, alongside eight-time European Number One Colin Montgomerie.

Fans looking to secure their place already at The K Club next May have the opportunity to book their tickets now by going to or

Fans can also follow the latest tournament updates via the associated Twitter accounts:

@EuropeanTour@DDFIrishOpen@TheKClub @RoryFoundation @DubaiDutyFree1

The Rory Foundation's First Fundraiser Event

The Rory Foundation to donate to Mencap NI

Rory McIlroy’s Foundation, the Rory Foundation, is to donate to Mencap NI, a charity that works alongside children and young people with a learning disability and their families. 

The expected donation of up to £250,000 from the Rory Foundation will support Mencap NI’s Big Step Forward appeal, raising money for a new facility in Belfast to provide life-changing support to children with a learning disability and their families.

A further donation of up to £250,000 in match funding has also been pledged by the Rory Foundation for the appeal in 2016 – if the same amount can be raised by Mencap NI and its supporters by the end of this year.

Mencap launched the Big Step Forward Appeal in 2014 to raise £1.7m to build, equip and run the new centre by January 2016. Thanks to the generosity of local businesses, combined with individual donations, like the one from the Rory Foundation, the appeal is well on its way to hitting its target. 

Brian Ambrose, Chair of Mencap’s Big Step Forward Appeal said: “Rory’s opening drive of £250,000 is a game changer for the Big Step Forward appeal, coming as it does with the prospect of even greater funding attached.

“Mencap’s new facility will focus on developing the independence of children and young people with a learning disability and providing families with valuable emotional and practical support.

“Already, the appeal has raised £1.2million in funds, which is great news, but we still need £500,000 to make our dream a reality.

“Having the Rory Foundation’s support will act as great encouragement for others to support our appeal and we call on everyone to help us get over the finish line by fundraising in whatever way they can,” Brian said.

The Rory Foundation was established in 2013 to offer support to charities with a special meaning and purpose for Rory.

Rory McIlroy said; “When the Rory Foundation was established, initiatives like this one were exactly the type of projects we wanted to really get behind.

“I have no doubt children with a learning disability and their families will benefit from this inspirational project. I’m delighted that the Rory Foundation can help Mencap take a really big step forward in making this vision a reality”.


Rory shares putting tips with some great people from the Rashid Centre

Some weeks back Rory played in the Abu Dhabi Invitational to help raise funds for the Rashid Centre for the Disabled. During the event, Rory shared putting tips with some great young people from the Rashid Centre.

Rory launches Cancer Fund for Children's Short Break Centre

World No.1 golfer Rory McIlroy officially opened Cancer Fund for Children's Therapeutic Short Break Centre, Daisy Lodge, in Newcastle Northern Ireland on Tuesday 7th October 2014. The new centre, which is the first of its kind in the UK and Ireland, will provide short breaks to up to 500 families a year affected by cancer.


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